The guide was authored by Karl O'Meara of Kbytes.
The target readership is anyone interested in basic Online Marketing techniques.
This guide will tell you how to get customers and generate sales on the Internet, via your web site.
It is a complete guide to all On-line marketing. It does not consider Off-line marketing in any way.
Internet marketing has several important advantages over traditional Off-line marketing.
It is important to consider and plan for advertising on the Internet in a diverse manner.
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